Users will soon have a updated setting that allows them to lessen the quantity of AI-created content appearing in their feeds. This move comes as the platform disclosed that it now features more than 1 thousand million AI-generated clips.
Trial and Implementation
The new functionality is undergoing trials over the next few weeks before a global launch. This advancement comes amid a increase in AI content, driven by recent video-generation tools.
AI Content on Other Platforms
It has been noted that almost a tenth of the quickest rising video streams on a competing service only show content made by AI. A considerable share of this output is considered mass-produced AI material, a label for substandard, factory-style content that is often absurd or surreal.
Based on user feedback that a lot of users appreciate content made with AI tools, including computer-generated images to informative clips, and we want to offer the community the option to adjust the amount of that, according to their own likes,” said a platform representative.
AI on the Platform
The platform shared that there are now 1.3 billion videos on its app identified as made with AI. Collectively, in excess of 100 mn videos are added to the platform each day, making AI content a relatively small part of its total content library.
Customizing Your Feed
Users will be in a position to limit or boost the amount of artificial media they view by using the “manage topic” option in the platform and picking “AI-generated content”. Additional categories that currently be adjusted under the tool encompass news, style, aesthetics, and dance.
Platform Guidelines
TikTok’s guidelines mandate users to tag “realistic” AI-generated content, and it bans harmful fake videos of celebrities or crisis events. Any believable AI video that is not labeled can be taken down under its user guidelines.
Additionally, the app will now add an artificially created watermark to content made using its proprietary AI systems, or detected by an collaborative effort for spotting content made by AI. This step is aimed to deter users from trying to evade the disclosure requirement.
AI Literacy Programs
The company is additionally introducing a $2 million awareness program for experts and groups to create informative material about responsible artificial intelligence. This initiative will benefit charitable organizations dedicated to educating computer science.
Moderation Strategy
The video-sharing app has defended its safety measures, following debate over intentions to lay off hundreds of review team members in Britain. TikTok is expected to cut 439 jobs in its content moderation department in the UK capital, with labor groups and internet security professionals voicing alarm that staff are being displaced by machine-led review.
A trust and safety lead stated that human moderation would continue to be important, but AI can protect employees by removing the most graphic content ahead of it has to be seen by staff. TikTok announced a 76% decrease in shocking and graphic content handled by safety staff over the past year due to intervention by its automated systems.
It is vital to balance staff and AI to maintain a secure environment,” the official commented. “We’ll have people as involved in the system, but we further consider it’s extremely critical to reduce exposure to unsafe media as swiftly, which is where a significant AI assistance is making a difference work at speed.”
